In the previous article, we saw that the first step in correctly designing a UX for business type applications lies in knowing your user, and that to do this you must put together the User Profile, User Stories, and Business Model documents. At this point…

In my previous article, “Designing UX for business software: the solution in two steps”, I tried to motivate people who have developed business software to review their applications in a User-Centric fashion, providing a simple two-step recipe for success.

Even though many might think that we are in the age of User Centered Design, for people who like me have had a chance to provide consulting for hundreds of software companies, it is easy to see that this is not at all obvious.